How agencies are reshaping junior-level roles and training in the AI era

AI BRIEFING

• ⬤ Independent agencies are creating junior-level roles that focus on human skills, such as creativity and problem-solving, to complement AI capabilities.
• ⬤ Many firms are offering training programs to help junior staff develop skills that are complementary to AI, such as critical thinking and emotional intelligence.
• ⬤ This shift is allowing agencies to retain junior talent and attract new entrants to the industry, rather than simply replacing them with AI systems.